Jung used the term feeling to describe the process of evaluating an idea or event. Perhaps a more accurate word would be valuing, a term less likely to be confused with either sensing or intuiting. For example, when people say, "This surface feels smooth," they are using their sensing function, and when they say, "I have a feeling that this will be my lucky day," they are intuiting, not feeling.
The feeling function should be distinguished from emotion. Feeling is the evaluation of every conscious activity, even those valued as indifferent. Most of these evaluations have no emotional content, but they are capable of becoming emotions if then intensity increases to the point of stimulating physiological changes within the person. Emotions, however, are not limited to feelings; any of the four functions can lead to emotion when their strength is increased.
Extraverted feeling people use objective data to make evaluations. They are not guided so much by then subjective opinion, but by external values and widely accepted standards of judgment. They are likely to be at ease in social situations, knowing on the spur of the moment what to say and how to say it. They are usually well liked because of their sociability, but in then quest to conform to social standards, they may appear artificial, shallow, and unreliable. Their value judgments will have an easily detectable false ring. Extraverted feeling people often become businesspeople or politicians because these professions demand and reward the making of value judgments based on objective information (Jung, 1921/1971).
Introverted feeling people base their value judgments primarily on subjective perceptions rather than objective facts. Critics of the various art forms make much use of introverted feeling, making value judgments on the basis of subjective individualized data. These people have an individualized conscience, a taciturn demeanor, and an unfathomable psyche. They ignore traditional opinions and beliefs, and then nearly complete indifference to the objective world (including people) often causes persons around them to feel uncomfortable and to cool their attitude toward them (Jung, 1921/1971).
Chapter 4 Jung: Analytical Psychology 119
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